objective | to create a compelling campaign
that appeals to a vast audience in the greater
phoenix area + translates internationally.
approach | using the idea that those involved
with improv wear many hats, we created
minimal illustrations that translate to a large
audience. the use of bright colors + large
text invite the viewer closer, while the
text guides through the design, to the bottom
where secondary information is displayed.

team | transcend
my role | concept, illustrations, apparel
tools | illustrator + photoshop
it starts with inspiration
...then a sketch
...then a ton of process
...then design comes to life
final poster concept
downtown phx | enviormental poster
downtown phx | enviormental poster series
product | event tee shirt
promotion | snapchat geofilter
souvineer | program book cover
souvineer | program book
product | event hat